charm solutions partners with Abrigo to bring tailored machine-learning solutions to help lenders make faster and more accurate SMB lending decisions.
This partnership will enable Abrigo’s clients to better manage their SMB portfolios, identify risk, and increase their efficiency and profitability. By using machine learning and scoring, acquisition teams can identify which SMB leads are most likely to convert, allowing them to focus on the most promising leads, while portfolio management can use the scores to identify which SMB customers need additional account management or other services. Additionally, the scores can be used to identify trends in customer behavior, allowing the company to better understand its customer base and tailor products and services accordingly.
Read more about the partnership